services: content creation, PHOTO & VIDEO EDITING, social media management (multiple accounts) marketing campaigns for product launches, Creative Copywriting, influencer management, and community management & engagement
objective: to promote The Abundance Plan Photography Training Course, grow social media following and increase sales through a series of media planning including: Facebook challenges, live streams, podcast interviews, contests, webinars, and promotional social content.
strategy: Utilized strong organic and original content with paid media collaboratively to ensure messaging was clear, concise, and captivating. utilized previous clientele network, testimonials, and targeted campaigns to broaden reach and increase overall sales volume.